Peter Applebaum


Peter Applebaum

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In a career spanning 20 years, Peter Applebaum has worked with and for more than 90 companies across 31 industries helping to market and sell $100,000,000's of products and services. Needless to say, this has given him extensive experience in all facets of marketing & sales.

After starting his marketing career as a Product Manager for ETA Foods/Goodman Fielder in 1984, Peter became an advertising copywriter winning several major creative awards. Following that, Peter worked for Australia's largest market research company, A.C.Nielsen and then Triad Creative Services, a respected DM/Promotional Marketing agency for several years.

Recognising the commercial potential of the internet early, Peter has been combining the power of new technology with traditional marketing methods ever since. As Director of Sales for the Sydney Olympic Games website, Peter scored a gold medal of his own by being the 1st person in history to sell and launch an advertising & marketing programme on an Official Olympic website.

In January 2001, Peter established Tick Yes a relationship marketing company that helps its customers build stronger, more profitable relationships with their customers.

Peter regularly contributes to business publications and is a passionate,entertaining and content-rich speaker. He has been profiled in numerous general and business publications, interviewed as a marketing expert on A Current Affair and speaks regularly to business meetings and conferences.

By combining established and new ways of marketing and selling, Peter gives his audiences many highly effective new ideas & strategies that can be implemented immediately.

Best of all, it's all presented in a fun and compelling way that keeps his audiences' attention start to finish.


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