Nicole Reaney

Public relations, branding and marketing expert


Nicole Reaney is a PR, Branding and Social Influencer Expert.

After a life-threatening illness at the age of 22 gave her a 20% chance of survival in ICU, Nicole became more determined than ever to focus on life’s opportunities and is now a leader in the field of public relations and branding

Current Work

Nicole is a leading media commentator on PR and Personal/Corporate branding including The Morning Show, Daily Telegraph,, Sydney
Morning Herald, Smart Company and ABC.

She has close to 20 years experience in public relations and communications, she is the Director of award-winning InsideOut Public Relations and Founder of social influencer agency #AsSeenOn. She has worked closely with a number of renowned global and Australian organisations and CEOs in internal and external communication.

Nicole’s career was fast tracked when she became Corporate Affairs Manager and Media Spokesperson, for Colgate-Palmolive at just 23 years of age. It was in this role that Nicole initiated and managed a number of campaigns including an innovative and fun healthy school fundraiser to combat obesity and decay issues with confectionery alternatives. She also worked on global programs and developed the South Pacific’s crisis and issues management plan. Since then she has worked with organisations in retail, technology, construction, food, health, education, corporate and lifestyle.

Previous Experience

Education: Nicole holds a Bachelor of Commerce and studied an MBA at the AGSM.


Talking Points
How to generate media exposure for your brand
How to build your personal profile and become an expert in your field
Tips to generating effective social influencer campaigns
How to commercialise your social following and become an influencer
How CEOs and Leadership Teams can build engagement with employees
> When an issue or crisis strikes? How to mobilise your team and recover to protect your brand image and reputation
How to turn life’s misfortunes into an unbeatable drive